The William Ashley Agency 

(423) 933-8906

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NFL Financial Analysis

NFL Economic Analysis

Career Management

Post-Career Management

NFL Financial and Economic Analysis

Today's National Football League operates as one of the last legalized monopolies in the United States.  The NFL essentially operates as a cartel that limits the supply of teams below the optimal level, shares most major revenue streams equally among its members, and subsidizes its operations with substantial public sector funding.    League revenue sharing provisions are codified in a document known as the Master Agreement.  Among other provisions, the Master Agreement provides for:

• Equal allocation of national television revenues among 32 NFL clubs
• Equal allocation of product licensing revenue (with the exception of a small allocation to players based on jersey sales) among 32 NFL clubs
• A 50/50 home/visitor split of gate revenue for every NFL contest

The intent of this market structure is to guarantee revenue for each and every club, regardless of market size, club winning percentage, organizational structure, localized revenue, etc.  The consequence of this structure is a market that is distorted, not connected to club quality (i.e. winning), and potentially not responsive to player needs.  This market structure therefore makes it possible (and very likely) for certain clubs to make substantial profits while neglecting club quality.

At the William Ashley Agency, we understand the market structure of the NFL, and its potential consequences for the NFL player.  In this environment, it is critical that players are able to navigate through this structure to build a quality career.  The William Ashley Agency employs the full complement of resources to ensure optimal career decisions - and uses a number of diagnostic tools to support decision-making, including:

• William Ashley Agency's exclusive Club Quality Index (CQI), which measures each club's commitment to quality over time, taking into account factors such as player salary expenditures, salary cap room, facility expenditures, coaching/management expenditures, player benefit expenditures, and many more indicators of club quality.
• William Ashley Agency's exclusive Player-Friendly Index (PFI), which measures clubs on indicators such as player retention, franchise designation tendencies, active/inactive roster activity, contract terminations, player grievances, injury terminations, injury settlements, and many more indicators of player-friendliness.
• William Ashley Agency's exclusive Club Financial Index (CFI), which measures club revenues and expenditures, club franchise values, club profit margins, club financial and capital holdings, club organizational structure, and many more indicators of club financial viability.

In the current NFL market environment, it is essential that players are equipped the most effective, up-to-date League financial and economic information available.  No other agency on the market today offers this level of analysis.  At the William Ashley Agency, we utilize the most sophisticated assessment tools to ensure that players have the information they need to make important career decisions.  Contact us today to see how our resources and expertise can work for you.   

     
(423) 933-8906
ashleyagency@comcast.net